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	<title>Digital Mountain Consulting</title>
	<link>http://www.digitalmountainconsulting.com</link>
	<description>Local sites.  Local people.  Local Web.</description>
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		<title>Facebook is NOT the web</title>
		<description><![CDATA[Facebook offers a connection to the largest volume of local people and eyeballs there is on the web.  So maybe it&#8217;s enough?  Maybe all you need to do is get on facebook, figure out how to use it to your greatest advantage and you&#8217;re done your online strategy? It is an enticing promise, even to [...]]]></description>
		<link>http://www.digitalmountainconsulting.com/facebook-is-not-the-web/</link>
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		<title>Yell-o-pages? Oh, yellow pages.</title>
		<description><![CDATA[Listing your business with the chamber of commerce, the yellow pages, and other local directories has always been a powerful driver of new business. It&#8217;s also costly.  Here&#8217;s how the web is turning this old way to list your business on its head: Google is easier to search than a paper book Customers can&#8217;t easily [...]]]></description>
		<link>http://www.digitalmountainconsulting.com/yell-o-pages-oh-yellow-pages/</link>
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		<title>Search Engine Checklist</title>
		<description><![CDATA[I&#8217;ve received questions about search engine visibility so often that I decided to distill the most important points of  my previous article I can&#8217;t find my site; Search engine help! If you&#8217;d like more details about this topic, read that article. Here&#8217;s the checklist: At a google search type in &#8220;site:myhomesite.com&#8221; and see how many [...]]]></description>
		<link>http://www.digitalmountainconsulting.com/search-engine-checklist/</link>
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		<title>Blogging for dollars</title>
		<description><![CDATA[I&#8217;ve talked about how sites like GoSpotting.com, Facebook, Twitter, and so on are really good for making contact with new customers and bolstering your relationship with existing ones.  What if you don&#8217;t understand how to be &#8220;connected in realtime&#8221; to your potential (and actual) customers?  Personally, I understand.  You&#8217;ll notice I&#8217;m NOT telling my customers [...]]]></description>
		<link>http://www.digitalmountainconsulting.com/blogging-for-dollars/</link>
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		<title>Who has time to connect with customers online?</title>
		<description><![CDATA[There are 1,000,000 things for all of us to do every day.  The difference between the ones that get done and the ones that don&#8217;t?  Choice.  You choose to do the ones that get done and you choose NOT to do the ones that don&#8217;t. It&#8217;s easy to list the reasons why you don&#8217;t choose [...]]]></description>
		<link>http://www.digitalmountainconsulting.com/who-has-time-to-connect-with-customers-online/</link>
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		<title>Listen</title>
		<description><![CDATA[Don&#8217;t expect that the people (customers) you talk (market) to are the same as you.  Try something .  Then listen. That&#8217;s mostly it.  Today&#8217;s post is a reminder.  One of those things you learned in kindergarten, your grandmother taught you, etc.  However, it is one we all forget much of the time.  We have an [...]]]></description>
		<link>http://www.digitalmountainconsulting.com/listen/</link>
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		<title>GoSpotting, Facebook, and What It Means To Be Local</title>
		<description><![CDATA[Facebook is an incredible tool for connecting with everyone you&#8217;ve met before (high school, previous email contacts, etc.).  It is also a powerful way to connect with the Facebook friends of everyone you&#8217;ve met before.  That second statement is the amazing value of Facebook.  Communicate compelling information and your friends on Facebook will pass it [...]]]></description>
		<link>http://www.digitalmountainconsulting.com/gospotting-facebook-and-what-it-means-to-be-local/</link>
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		<title>It&#8217;s quiet in here!  What do I say?</title>
		<description><![CDATA[To start the conversation in your category think about drawing viewers into the conversation.  The kinds of things that are interesting to people are tips from your area of expertise, stories from the trenches, product reviews, events, etc.  These can be a paragraph that explains what something is, how it works, a diy how-to article, [...]]]></description>
		<link>http://www.digitalmountainconsulting.com/its-quiet-in-here-what-do-i-say/</link>
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		<title>The Magic of New</title>
		<description><![CDATA[Here&#8217;s a simple one &#8212; keep your advertising fresh.  When you&#8217;re advertising make sure you change things before your advertising gets stale.  I&#8217;ve watched it again and again: Run a new advertisement for a week.  You&#8217;ll get some response from it.  As it&#8217;s hit most of its audience the response rate drops.  If you keep [...]]]></description>
		<link>http://www.digitalmountainconsulting.com/the-magic-of-new/</link>
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		<title>How to become a Spot Host</title>
		<description><![CDATA[Here is what you need to get started hosting a category on GoSpotting: Setting up an account: First, setup an account that will be used to post on GoSpotting.  Tip: Use a business email address to do it.  After that you&#8217;ll be prompted to set the &#8220;nickname&#8221; and &#8220;Web address (URL)&#8221; for the account.  When [...]]]></description>
		<link>http://www.digitalmountainconsulting.com/how-to-become-a-spot-host/</link>
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